MEDIA PLANNER
We’re looking for a smart, driven, and detail-oriented outdoor advertising Media Planner to join our team. In this role, you’ll lead the end-to-end process of building and executing high-performing OOH campaigns, pitching directly to clients, developing strategies, securing inventory, and ensuring flawless delivery. You’ll need to be both creative and analytical, a skilled communicator who can think globally and move quickly.
Key Responsibilities:
Pitch directly to clients with compelling ideas, plans, and creative strategies tailored to their brand objectives.
Plan and execute global outdoor advertising campaigns across traditional, non-traditional, experiential, and emerging formats.
Negotiate rates and secure inventory with vendor partners to deliver maximum value.
Manage campaigns from start to finish, from strategy and planning to execution, reporting, and optimization.
Collaborate internally with our media, sales, and marketing teams to respond to briefs and RFPs with creativity and speed.
Monitor market trends, availability, pricing, and performance to keep campaigns competitive and effective.
Maintain campaign documentation, timelines, and reporting to ensure transparency and accuracy.
Requirements:
MUST HAVE 3+ years of experience as an traditional outdoor advertising media planner and buyer.
Proven ability to pitch client-direct and build trusted relationships.
Strong understanding of outdoor advertising markets and formats (global experience is a plus).
Excellent negotiation, communication, and presentation skills.
Exceptional attention to detail, organization, and follow-through.
Ability to work independently in a fast-paced, high-volume environment.
Strategic thinker with a creative mindset and solution-oriented approach.
Experience with media planning software or platforms is a plus.