KHLOUD
Written By Valeria Rivera

KHLOUD
KHLOE KARDASHIAN’S PROTEIN POPCORN
Objective
LAUNCH KHLOUD PROTEIN POPCORN WITH HIGH-IMPACT PLACEMENTS AND SKYTYPING TO MAKE SURE ALL OF LOS ANGELES KNEW THE BRAND HAD ARRIVED.
Campaign
WE EXECUTED AN UNFORGETTABLE OUTDOOR ADVERTISING CAMPAIGN USING A MIX OF BILLBOARDS AND SKYTYPING. THE CREATIVE FEATURED DREAMY CLOUDS, MOUTHWATERING POPCORN VISUALS, AND KHLOÉ HERSELF, PERFECTLY CAPTURING THE LIGHT, FUN, AND CRAVEABLE ESSENCE OF THE BRAND.
Results
THE SKYTYPING WENT VIRAL ON TIKTOK AND INSTAGRAM STORIES, WITH USERS SHARING THEIR REACTIONS, TAGGING KHLOE, AND HYPING THE TEASER.
THE ONLINE BUZZ IS REAL
Key Facts
Formats
BILLBOARDS, SKYTYPING
Markets
LOS ANGELES
VIEW MORE CASE STUDIES
Case Studies