Miami is the world’s most popular vacation and cruise destination, and it's a multicultural hub for art, culture, and high profile events like Art Basel and Ultra Music Festival. Major highways and transit connect to Miami and Fort Lauderdale Airports which both served 82.6 million travelers in 2019. The Miami DMA includes the counties of Miami-Dade and Broward County, with billboards stretching from the Florida Keys to Ft. Lauderdale. From trendy events and nightlife in South Beach and Wynwood to endless shopping in Brickell, Miami is perfect for reaching a diverse and affluent audience with outdoor advertising. 

  • 6,166,488
  • Population
  • #16
  • DMA Rank
  • 1,217/mi²
  • Population Density
  • 6,995
  • Panels
  • 1,233
  • Posters
  • 539
  • Bulletins

Downtown Miami & Brickell

Downtown Miami and Brickell is bustling with major banks and companies, open-air shopping, luxury hotels, event venues and residential towers. Crowds descend on Bayfront Park for major music events and the American Airlines Arena for basketball games and big-name concerts. Brickell Village features 200,000 square feet of dining, nightlife and retail shopping. The Miami Metromover connects Downtown and Brickell together and connections to transit networks like the Brightline and Tri-Rail. Along interstate highways, you’ll find major billboards and wallscapes that can’t be missed. 

Downtown Miami is a commercial hub connecting the US with Latin America. It recently went through a renaissance, growing beyond its business roots into a lively neighborhood with hot new restaurants and nightlife. The area also hosts plenty of entertainment – NBA games, outdoor concerts and waterfront activities.
Becker Boards Andy Kleist
Becker Boards Andy Kleist

Miami Beach

Miami Beach is known for its beaches and glamorous lifestyle. On South Beach, you’ll find tons of foot traffic at Lincoln Road Mall and Ocean Drive. At Lincoln Road Mall, you’ll find blocks of boutique and chain stores, art galleries, indie fashion shops and open air eateries. The legendary Ocean Drive offers beachfront hotels, restaurants and nightlife experience - prominently featured in many movies and media. On Mid Beach, you’ll find luxury condo buildings and upscale hotels like Fontainebleau which also has Miami’s celebrity-studded nightclub, Liv Nightclub. Reach people in Miami with boats, mobile billboards, taxi tops and more!

Miami, an international and iconic city filled with amazing culture, entertainment, and commerce that is reflective of it's vibrancy in those areas that is envied all over the US and the World. The Miami area represents the largest population center in the 3rd largest state in the USA, and is one of the most desired places to live, work, or travel to.
Mark Letteriello Rolling Adz
Mark Letteriello Rolling Adz


Wynwood is Miami’s arts district. The world’s best-known street artists showcase larger-than-life works at the Wynwood Walls, and there’s plenty of mural advertising opportunities for brands to stay top of mind in Miami. It’s also a popular nightlife destination with warehouses converted into craft breweries, funky art galleries and late-night hot spots. You’ll also find pop-up boutiques from sneaker and footwear designers and outdoor events throughout the year!

According to the Miami New Times, "Wynwood is arguably the cultural hub of music and arts in Miami." Wynwood is known for its colorful murals throughout the lively streets that houses over 70 art galleries & museums, trendy restaurants, fashion boutiques, bistros, craft breweries and the best bars in town.
Antonia Herrera OUTFRONT Media
Antonia Herrera OUTFRONT Media

Fort Lauderdale

Just 30 minutes North of Miami is Fort Lauderdale, featuring a cruise line port along with beaches, shopping and nightlife. Fort Lauderdale International Airport is South Florida's 2nd largest airport for domestic and international travel. The Strip is a promenade running along oceanside highway A1A - lined with upscale outdoor restaurants, bars, boutiques and luxury hotels. The Intracoastal Waterway, known as “Millionaire’s Row” features yachts, mansions and waterfront dining attracting an affluent audience. Billboards along I-95 target commuters and travelers heading south to Miami or north to West Palm Beach and Orlando.

Greater Ft. Lauderdale continues to grow as tourism increases, and trendy neighborhoods like Flagler Village have popped up. More young professionals move from the Northeast into Downtown demanding more cultural events like the Art Walk & marquee events like the Ft. Lauderdale Boat Show, the largest boat show in the World.
Antonia Herrera OUTFRONT Media
Antonia Herrera OUTFRONT Media

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