San Francisco

San Francisco is the epicenter of technology, healthcare and financial services. Known for its cable cars, there’s endless ways to reach your audience with transit opportunities. Outside of downtown, you can reach travelers heading to and from Silicon Valley, Oakland and San Francisco International Airport. Being a metropolis of finance, art, culture, and tourism, discover the limitless outdoor advertising opportunities in San Francisco.

  • 4,731,803
  • Population
  • #6
  • DMA Rank
  • 1,915/mi²
  • Population Density
  • 7,889
  • Panels
  • 1,435
  • Posters
  • 884
  • Bulletins


SoMa represents a strong blend of high rise apartments, startups and Fortune 500 headquarters. You’ll also find restaurants, museums and the home of the San Francisco Giants - Oracle Park. You’ll find billboards on I-80 visible to traffic coming in from Oakland and heading to the Bay Bridge. There’s also numerous bulletins and wallscapes to make your brand visible in SoMa.

SoMa is made up of some of the best nightlife and dining in the city. It is frequented by the young, affluent demographic that live and work in the area. In SoMa you will find AT&T Park where the Giants play, Yerba Buena Gardens arts center, the Moscone Center, the Embarcadero Center, and the acclaimed San Francisco Museum of Modern Art (SFMOMA).
Dawn Del Mastro City Outdoor
Dawn Del Mastro City Outdoor

Union Square

The heart of San Francisco’s retail shopping is Union Square. You’ll find major hotels and department stores amongst restaurants, nightspots and galleries tucked between the larger buildings. Blocks away from Union Square is Westfield San Francisco Centre, attracting over 25 million visitors annually. Also nearby is Historic Market Street, which has the heaviest foot traffic day & night anchored by top retail stores and abundant hotel access. Amongst all of the amazing shopping, you’ll find billboards and outdoor advertising opportunities to reach your audience in Union Square!

This is San Francisco’s Rodeo Drive, home to top fashion & jewelry brands. The immediate area also has many five star hotels & restaurants and is adjacent to the Financial and SOMA districts, keeping this a local destination as well as a tourist draw. Last but not least, Union Square has it’s own BART stop (Powell Street) making access a breeze.
Rob Shilling OUTFRONT Media
Rob Shilling OUTFRONT Media

Financial District

The Financial District is home to the world’s top Fortune 500 companies, startups, and venture capitalists. The Pacific Stock Exchange, Bank of America Building, Mandarin Oriental Hotel and other corporate landmarks are just blocks away. Pedestrians and drivers gain prime views of billboards and wallscapes while traveling toward shopping at Union Square, or south on Battery Street toward SoMa and freeway connections to the Bay Bridge and Silicon Valley.

While still a financial hub with HQs that include Wells Fargo and Charles Schwab, an influx of tech and fintech companies have taken over the area. Thanks to major employers like SalesForce, Google and LinkedIn, FiDi employs the greatest concentration of upper income workers in the Bay Area. With its own BART stop, commuting into FiDi is a breeze.
Adam McGinty OUTFRONT Media
Adam McGinty OUTFRONT Media

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